Baycrest
Mission: To design the brain’s sections like a machine.
A magical collaboration with David Chontos at PSYOP for Baycrest.
For this campaign, David brought me in to help design all the beautifully intricate machines in the piece that represent the different portions of the brain!
You can learn more about Baycrest's health & brain science here.
Ad Campaign
Director | David Chontos
Design & Illustration | Edmund Liang
![Sketch of the Brain
Envisioning the parts of the brain as machines working together.](https://images.squarespace-cdn.com/content/v1/65d2a5e67d3e4c3563b09e79/74f8e83e-eb10-437c-8faf-39f7c2e403d4/edmundliang_baycrest_01.jpg)
Sketch of the Brain Envisioning the parts of the brain as machines working together.
Ad Campaign for Baycrest